As a Social Media Specialist with Affinitiv, you will create and maintain a successful Social Media presence for Affinitiv’s automotive dealership clients. This includes helping clients reach their targeted audience, increase consumer engagement, and grow the dealership’s digital ROI by creating customized and effective advertising campaigns.
Position Responsibilities:
- Build and launch Paid Social Media advertising campaigns utilizing Facebook Ad Manager.
- Responsible for managing health and performance of client accounts at scale as well as fulfilling ad hoc needs.
- Discover and implement optimizations, choose new targeting options, and develop strategies to achieve account level KPI & budget pacing goals.
- Generate co-op reporting to facilitate OEM co-op and compliance regulations.
- Provide budget and optimization recommendations for current and prospective clients.
- Build out new accounts and determine structure to achieve clients’ goals by analyzing and predicting local market behavior.
- Create effective copy that will influence buyer decisions.
- Understand and be able to communicate on the company, available solutions, and Affinitiv’s overall role in the market.
- Articulate meaningful campaign-level insights internally and externally.
Position Requirements:
- Bachelor’s degree.
- 1+ years’ experience working as a Social Media/Digital Specialist.
- Knowledge of Facebook Ads Manager & Business Manager.
- Experience managing multiple clients at once.
- Automotive industry experience a plus but not required.
Work from Here
At Affinitiv, we have the best of both worlds. Our team members have embraced remote work and our Work from Here program allows for remote working and the utmost flexibility while keeping in person collaborating thriving in a safe work environment. Our Work from Here approach gives team members a choice to work on campus or remote, leaders can hold in person or virtual team meetings to collaborate and cultivate relationships.
Affinitiv knows you have interests outside of work, which is why we offer a comprehensive benefits package that includes medical, dental, vision and 401K effective day 1 just to name a few. We also offer generous PTO so you can enjoy off time with family and friends.
